Woman sitting at a table by the window drinking coffee

Sustainability

So future generations can continue to travel and experience the world.

We have set ourselves some ambitious sustainability targets and are committed to the global 2050 net-zero target. Together with our employees and partners, we incorporate economic, ecological and social measures into our everyday lives. In doing so, we are constantly looking for new approaches and eagerly engage in innovation.

Working together for change

We know that we can only bring about change if we work together. That's why our employees play a key role in our sustainability goals, and why so many of the ideas we trial and implement come from them. As well as the Group-wide Sustainability division, we have sustainability teams based in every hotel. This means that we can tailor measures to the hotel, people and the environment – from smaller ideas like creating our own herb garden to large-scale regenerative farming cooperations. Wider initiatives such as «OK:Go» inspire these causes.

Entrance to the Cafe Bar Flor in Seefeld

Certified for the future

Our partners are with us on the net-zero path, boosting our knowledge and awareness along the way. Our hotels are now all «Swisstainable» Level II or III and we already have fresh ideas for tomorrow.

Swisstainable Level III-certified

As part of the Swiss Tourism Board's «Swisstainable» sustainability programme, we are committed to sustainable development. All 13 of our Sorell hotels are certified as «Swisstainable» Level III (leading). The certification is based on a sustainability analysis, the results of which are used to plan and implement tailored sustainability measures for each location. Building on this, we will continue to work on the sustainability of our hotels, events and experiences in the future.

ibex fairstay awards

ibex fairstay certifies Swiss companies that take their responsibility for all-round sustainable action seriously. Many of our operations have already earned the ibex fairstay award for their sustainable management, and we are gradually seeing all our hotels through the certification process. Comprehensive calculations and analyses determine our potential, and we use those reports to draw up and actively address an action plan for further development. The awards are recognised as Swisstainable Level III (leading) by the Swiss Tourism Board.

OK:GO – for more inclusive travel

To make it easier for people with mobility challenges to plan their trip, we are part of the «OK:GO» initiative. Guests with disabilities as well as seniors and families with small children can quickly and easily inform themselves about the hotel's accessibility setup for their arrival.

Meeting places for today and tomorrow

As a member of the ZFV Cooperative, we follow a holistic sustainability strategy across the board. ZFV went through the second stage of the Swiss Triple Impact (STI) sustainability programme in 2022 and prioritised five of the UN's 17 Sustainable Development Goals (SDGs):

Good health and well-being (SDG 3) is supported with activities and extra services, such as hiring bicycles and yoga mats for free. Gender equality (SDG 5) as well as Reduced inequalities (SDG 10) help us become a fairer employer, creating part-time jobs, extending fully paid maternity leave and opening up jobs for all. To meet the terms of Responsible consumption and production (SDG 12) and Climate action (SDG 13), we minimise our food waste, use only seasonal ingredients and, wherever possible, regional and local produce. We buy fresh market goods and make sure our meat is prepared to order at Sorell breakfasts instead of serving it buffet-style.